3 Tips for Building Your SEO Keyword List

Keyword selection is the backbone of your search engine optimization strategy. Your choice of keywords can be the biggest factor in the success of all your SEO efforts, but how do you make sure you’re choosing the “right” keywords for your business? Here are 3 tips to keep in mind when building that initial list.

If your site is among the many that saw a major upset in your rankings with Google’s May Day update, you are no doubt wondering “what can I do?” While fluctuations on the leading search engine are normal, here are 3 tips for structuring your SEO strategy so that you not only survive these major algorithm changes, but thrive as your competitors slip away.

Search engine marketing — both pay-per-click and SEO — remains a strong source of traffic and sales for retailers. That’s according to an Internet Retailer survey conducted in April of 102 web-only retailers, chain retailers, catalogers and consumer brand manufacturers. According to the survey, 27% of respondents say that search engine marketing is responsible for […]